What is an anthology? You probably know it as a series of short stories, usually with a common theme, in one neat little package. That is the reader's perspective. From over here in Marketing Land, an anthology is a beautiful bit of promotional genius. Here's why: Even before the self-publishing boom that turned out a lot of... let's say unfinished, books, readers had favorite authors. What is worse than finishing your favorite author's most recent book? Waiting for the next one! Anthologies allow readers to find authors who are similar to their favorites and give them something to read while they wait, possibly even finding a new favorite author. This is awesome for readers and authors alike.
Being in an anthology or boxset is great way to gain readers and exposure, as long you stick to the genre. You don't want to add your epic fantasy to a romance anthology. Hopefully, that would never even be an option, but I have seen stranger things in this new publishing world.
Here are the three main benefits to having a story in an anthology.
So this is actually a post on how to use Twitter properly. Which is, as you may have gleaned from the title, not "Shouting into the Void." Twitter is by far my favorite of the social media giants, but I know there are many who don’t share this opinion. I’ve met a lot of authors who complain that it “doesn’t work” or that they “don’t get it.” A lot of these authors are fans of Facebook (my least favorite) and think the same rules apply to using Twitter as an author.
Here are three ways to harness the power of the tweet.
So there you have it. Twitter is great, once you get the ropes down. I personally use Tweetdeck to help manage my feed and schedule tweets. There are some awesome opportunities to be found, and even better people to meet. Be real. Be yourself — trust me, the Twitter army is full of millions of freak-flags flying high. And you’ll recognize some of your own flags there, I promise.
If you want to find Cameron and me on Twitter here are our twitter handles: @VS_Holmes and @CamQuinnBooks. Amphibian Press is @AmphibianPress.
See you there!
*A Word on Trolls and Other Internet Monsters
The internet welcomes everyone. Which is, ultimately, a good thing. But this means that it requires a certain level of awareness to navigate safely. It can be an incredibly dangerous place for certain subsets of humanity. If you are experiencing hate-mail, or see someone who is, block the perpetrator. Don’t retweet the nasty comments, even to show your support for the victim. You can support them without sensationalizing or giving fame to the bully. Don’t engage with those kinds of people and ignore them if you can. If not, the block button works great, no matter how many times you press it. If you are concerned about a real threat, tell people -- real, live, in-your-area, people. If you can safely ask police for help, do so. And, for the love of dog, don’t be a bully yourself.
Guys, it happened. I got my first bad review before my book was even a month old. And I did what all artists do, I cuddled up to my honey, ate more ice cream than one would think is humanly possible and I got back to it. Why? Because you can't please everyone. Bad reviews happen and I am going to sit here and think up reasons even bad reviews are a good thing until I believe it... I mean you believe it.
Marissa Frosch is the head of marketing at Amphibian Press and all writes under the pseudonym Cameron J Quinn. The first of her Starsboro Series is due out on January 16th. She can be found on Facebook, Twitter, and her website.
Most indies have heard having three books in a series is the magic that starts to get us noticed. We'll talk about why that is in another post. If you have three books out and your sales are remaining stagnant you may want to take a look at your marketing tactics. Here are four things to look at:
There you have it! Four things to look into if your series isn't sell as well as you'd like.
**DISCLAIMER** If you have not professionally edited your book these things won't help you. Editing comes long before publishing. If you have published your book and found minor typos you can simply fix them and upload a new version, but if you find yourself making major changes, you need to do the professional thing and pull the product until you have made the necessary changes.
Marissa Frosch is the head of marketing at Amphibian Press and also writes under the pseudonym Cameron J Quinn. The first of her Starsboro Series is due out on January 16th. She can be found on Facebook, Twitter, Goodreads and her website.
Are you looking for help with your platform and book marketing? Marissa is now scheduling free publishing consultations! Click here to learn more.